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Books & Journal Articles

Library Search

The Library Search is a good starting point to find information on a topic or to search for a specific resource. Use it to find peer-reviewed journal articles, books and ebooks, videos plus many more library resources.

Check out using the Library Search for tips on how to get the best results

Search Hacks

Keyword search using only significant words in the assignment topic, but you may have to search for concepts separately
E.g. “consumer behaviour” AND scarcity

Add more words to focus search, make it more specific & link with AND
“consumer behaviour” AND (scarcity OR shortage OR deficit )

Use synonyms (alternative words for concept) & link with OR
E.g. scarcity OR shortage OR deficit
E.g. “consumer behaviour” OR “purchase behaviour” or “behavioural research” OR emotion 

Use “phrase searching” to keep phrases & terms together 
E.g. “consumer behaviour”

 

Subjects: Business / Advertising, marketing and public relations, Business / International business
Tags: global business, globalization, international business strategy, internationalisation