Managing social media

Social media management : using social media as a business instrument

Social Media Strategy: a practical guide to social media marketing and customer engagement

Social Media Marketing Management: How to Penetrate Emerging Markets and Expand Your Customer Base

Social Media Strategy : A Practical Guide to Social Media Marketing and Customer Engagement

Strategic Social Media Management : Theory and Practice

Digital Marketing

Digital Marketing in Practice: design, implement and measure effective campaigns

Digital Branding : How to Successfully Build and Measure a Brand Online.

The Digital Marketing Handbook : Create a Simple Strategy and Grow Your Business Online

Advanced Digital Marketing Strategies in a Data-Driven Era

Industry Influencer : Growing Your Brand Through Meaningful Connections and Engagement Online

The Great Digital Transformation : Reimagining the Future of Customer Interactions.

Social Media Marketing for Your Business

Evaluating Social Media Marketing : social proof and online buyer behaviour