To make sure Altmetric captures the online mentions of QUT's research work, a good rule of thumb is to use the DOI link when there is one. The library liaison team can tell you how to assign DOIs to our own publications and datasets. Most journal articles have DOI links as well.
However, when a publication does not have a DOI, you may use the repository link that is also tracked by Altmetric. This applies to both record link and direct PDF link. Both links should start with the prefix: https://eprints.qut.edu.au/
Embed the link in the main body of the post will increase the chances for Altmetric to pick up the mention. Altmetric may not pick up links included in headers or in the reference list at the bottom of your post.
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