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Journals and journal articles

Scholarly journals

Attributes of a scholarly journal:

  • Most current research
  • Abstract – a summary of the article 
  • Author has academic credentials and institutional (e.g., university, research centre) affiliations
  • Structured & formal language
  • Specialised vocabulary 
  • Discussion & conclusion can be the most useful
  • Bibliography or reference list – useful to see more papers that may be relevant to your research
  • Includes charts, statistics, tables etc.
  • Might be peer reviewed.

Peer-reviewed journal articles

 "Peer reviewed" means that an article is:

  • Written by experts 
  • An editor and one or more subject specialists review the article before it is published
  • Accurate information
  • Well-researched
  • Contributes to knowledge in a field
  • Mainly journal articles
  • Published in legitimate journals
  • Trust the information given is accurate and reputable

Using peer-reviewed articles means you already know that the research is credible and reliable and you should only need to determine if the content is relevant to your assignment.

While peer-reviewed journal articles are always scholarly, scholarly journal articles are not always peer-reviewed. You may be directed by your unit coordinator to only use peer-reviewed journal articles (in amongst other types of material) in an assignment. If not, you might choose to use scholarly journal articles that have not been peer-reviewed, but you must ensure you evaluate them. 

Subjects: Business / Advertising, marketing and public relations
Tags: business, dynamic markets, marketing